Productivity hacks, tools and tips for creative entrepreneurs and small businesses.

How Quality Graphic Design Helps Business

Small Business Design
The role of design has only become more important with the advent of digital marketing, from social media and websites to sales & marketing collateral. Any business, from small to large, needs good graphic design to successfully promote its products/ services. In this blog post, we will discuss the importance of good graphics and how you can determine what makes a graphic design good.

How Do Colours Make You Feel?

Branding Design
Colours have the remarkable power to sway our emotions and shape our perceptions. They hold the ability to create atmosphere, evoke specific feelings, and inspire action, all without saying a single word. In this blog post, we'll explore the fascinating relationship between colour and emotions, unlocking the secrets that can amplify your brand's impact and engagement.

What is a logo and why is it important?

When you think of some of the world's most famous companies, what comes to mind? Chances are, you think about their logos. Apple, Nike, Coca-Cola - these companies have become instantly recognizable and that's in large part because of their clever and well-designed logos. In this blog we dig in to what a logo is and why brands need one.

How to Create a Brand Identity for Small Business

Branding Small Business
Building a successful small business goes hand-in-hand with building a strong, authentic brand. A brand is a business's core identity and how it is perceived in the market. It's how your business looks, feels and speaks to people. When it's done well, branding is a powerful tool for building meaningful, human connections with your target customers, ultimately growing your market share and revenue.

How to Get the Logo Your Business Needs

Branding Small Business
Your business’ success relies in part on its ability to establish itself as a trustworthy and preferred brand. Given the reach of a logo, and considering what’s at stake, your logo design is a worthy investment.

Guess these brands by colour and shape

Some of the world's most powerful brands are stripped down to their unique colors and shapes, can you guess them all?