Visual

A brand’s visual identity must be unique, well-designed and compelling. It should be clearly defined and consistent across all applications, digital or print. We help you define the look of your brand, covering everything from logos to icons, colour palettes to typography. Our brand identities are carefully researched and reiterated to explore possibilities, and set you apart in a crowded marketplace.

Brand Guidelines

Consistent visual representation is critical to establishing brand recognition and trust. We help you implement brand standards by creating a comprehensive framework for the use of brand assets. Our detailed brand guideline covers logo specifications, typography, iconography, colour palettes, image style and usage, and more, ensuring anyone can use your brand elements.

Logo Design and Identity Systems

We diligently research both brand and market to inform logo concepting. Working collaboratively with clients, we explore logo concepts that represent the most authentic and aesthetically pleasing possibilities for your brand, before arriving at a compelling and versatile identity system through our reiterative design process.

We create unique visual identities that build credibility and enhance brand awareness. Taking time to research your market, we design full identity packages and guidelines, custom logos, and branding collateral that resonates with your audience. From icons to emblems, hand lettered to illustrative, we’ve designed identities to suite a range of brand personalities and audiences. We can help you show your brand’s core values and personality.