All Work

Crafting a Distinct Brand Identity and Website for Startup Premium Logic

As a budding technology startup in the insurance space, Premium Logic recognized the paramount importance of a compelling brand identity and a captivating online presence. They engaged us with the goal of establishing a strong brand foundation and developing an interactive single page website that would resonate with their target audience and foster growth. By crafting a memorable brand identity and developing an interactive website, we contributed to their goal of making a meaningful mark in the technology sector. Premium Logic’s new brand identity and dynamic website now act as catalysts for their growth, helping them forge connections and leaving a lasting digital impression on their audience.

Here’s how we helped.


Custom Website Design
Web Development
Content Management System (CMS)
Content Copywriting
Sales Deck


Startup Logo Design & Branding

Like most startups, Premium Logic grappled with the challenge of standing out in a crowded marketplace. With a lack of brand recognition and a nascent online footprint, the startup sought to overcome the hurdles of credibility and visibility. Working in tandem with Premium Logic’s team, we embarked on a collaborative journey to distill the startup’s essence into a compelling brand identity. At the centre of the identity we crafted a dynamic logo, blending modern typography with a graphical icon that cleverly represents data analysis. We also curated a vibrant yet professional color palette, fusing bold blue and pink tones to evoke innovation with calming blues to convey trust.

Website Design & Development

We crafted an immersive online experience that seamlessly reflects Premium Logic’s services and values. A mobile-first approach ensured optimal functionality across devices, catering to the preferences of the tech-savvy audience. The newly developed website serves as a digital gateway, effectively communicating the startup’s vision and offerings.

Sales Deck Design

The startup required a sales deck that not only captured attention but also conveyed their expertise and innovation. We collaborated closely with Premium Logic to distill their key messages and offerings into clear, concise content that resonated with the target audience. Through a strategic combination of images, infographics, and typography, we transformed technical information into engaging visuals that facilitated understanding.

By shaping a memorable brand identity and crafting an immersive website, we propelled their mission of making an indelible impact in the technology sector. Today, Premium Logic stands poised for growth, armed with a distinctive brand identity and a dynamic website that serve as catalysts for establishing connections and leaving an enduring digital footprint.